ID Label, Inc., a leading manufacturer of custom barcode labels, warehouse signs, and nationwide installation services, today announced the appointment of Kris Fairfield as CEO.
Fairfield joins ID Label with extensive executive leadership experience across the manufacturing, packaging, scientific capital equipment and services industries. Throughout his career, he has led large, multinational organizations with responsibility for commercial operations, product management, research and development, and overall business performance, including TASI Group and Thermo Fisher Scientific.
His appointment marks the next chapter in ID Label’s continued growth strategy as the company focuses on meeting the increased demand for warehouse label and sign installation services across the U.S., expanding product offerings, and enhancing production capabilities.
“Kris has a proven ability to take strong businesses and unlock their next level of growth – sharpening commercial execution, opening new markets, and building the teams to sustain it,” said Ken Trent, principal at River Associates. “ID Label already has an outstanding reputation and a loyal customer base; our aim in bringing Kris on is to accelerate that momentum, not reinvent it. He’s the right leader for this next phase of expansion.”
Since joining River Associates, ID Label has made significant investments in its people, manufacturing capabilities, and service offerings while maintaining its industry-leading position as a trusted partner for warehouse labeling products and services.
“I’m excited to join ID Label at such an important time in the company’s history,” said Fairfield. “The team has built an outstanding reputation as a solutions provider of high-quality, custom barcodes and warehouse signs with coordinated, nationwide installation services. My focus is to build on that momentum and position ID Label for the type of long-term, sustainable growth that creates more value for our customers and supports our employees.”
About ID Label
Since 1994, ID Label has been a leading manufacturer of custom, variable-information barcode labels and asset tags. Thousands of global organizations rely on ID Label’s solutions to optimize warehouse efficiency, accuracy, and speed. The company offers design, production, signage, and nationwide installation services for organizations in warehousing, logistics, supply chain, manufacturing, electronics, calibration, medical, laboratory, lumber, and library markets.
In 2024, ID Label was acquired by River Associates, a private equity firm focused on growing middle-market businesses. This partnership has allowed ID Label to expand its solutions and continue its legacy of innovation and customer service.